STEEP brand background with calligraphic brushstroke and ember glow

Engineer Your Context.
Deploy everywhere. Compound forever.

Turn scattered signals into one GTM Operating System that drives pipeline, closes deals, and makes your team AI-native.

Complete Claude Code System53 skillsContext GraphBuilt for Sales, Marketing, and Early-stage teams

Here’s what the context layer actually does.

The context layer is the part that never makes the demo. It’s also the reason everything above it works.

Your people

Every IC works from the whole company's context, not just the slice in their own head.

Tedious work gets automated, and the system learns how your team actually operates.

A new hire inherits the written playbook instead of the folklore.

Your workflows

Account research, campaign builds, newsletter production, blog posts and ad collateral, competitive tracking.

The work that eats your team's week gets encoded as workflows that learn.

By the tenth brief you're editing less and shipping more.

Your agents

Research lands on schedule and competitive intel updates itself.

Content strategy and production keep moving, and outreach arrives drafted.

You stay in control of every send.

Most tools own one stage. This one runs the whole motion.

  1. Create demand

    A weekly expert newsletter, drafted and ready for your review by Friday morning.

  2. Capture + qualify

    Buying signals and competitor moves land in your queue before you go looking.

  3. Convert

    The account brief lands in your inbox before the calendar invite does.

  4. Onboard

    Deal context gets captured. Nothing walks out the door.

  5. Retain + expand

    Pull reporting on tap. Spot expansion before the QBR.

See every workflow, stage by stage →

That’s where pipeline and inbound come from, without adding headcount.

The done-with-you version is called the GTM Operating System.

Or buy the repo and build it yourself. →

Align it for your portfolio →

It's been awesome having the system take on the organization of everything, skills to just go faster, and context that helps explain how things are interconnected.
RJ CanningVP of GTM Strategy, Operations & Enablement, Virtuous
The Problem

You're dumbing yourself down for AI.

Generic AI doesn't rise to your level.

You simplify
You repeat
It forgets

It doesn't have to be this way.

What if AI adapted to you instead?

Your knowledge. Production workflows. Tools to build more.

Your Knowledge, Always Loaded

Codify Your Expertise

  • Upload your docs. Claude indexes them in minutes.
  • Your frameworks, your terminology, your way of working. Loaded by default.
  • Fix a mistake once. It never comes back.

Claude starts every session with context.

Skills and Agents, Ready Now

Scale Your Time

  • Skills that work, no setup required.
  • Workflows that actually complete.
  • Agents running while you're not.

Ship real work with pre-built skills.

Build Your Own

Customize Your Workflows

  • Deep-planning to draft your approach.
  • Prompt-creator to translate the plan.
  • Skills to build anything.

Use our building blocks to automate anything.

Three-tier knowledge pyramid: Tier 1 (Your Source of Truth) at top, Tier 2 (What You Know, Summarized) in middle, Tier 3 (Your Inputs, Organized) at bottom. Arrows show patterns flowing upward.
Why it compounds.

Stop rebuilding context. Start building on it.

The more you use it, the less you need to repeat.

Your source of truth, protected.

Brand voice. ICP. Positioning. Claude checks these first—so your AI is educated.

Insights flow everywhere.

Patterns surface automatically. What works in one area informs another. Your best thinking, connected.

Your daily work, captured.

Call notes, research, drafts. Work that used to disappear now feeds everything else.

Corrections stick.

Switch from a blog post to a sales deck — the system switches too. Different voice, different standards, different references. And every correction you make sticks. Fix once, applied everywhere.

What gets done.

The boring stuff. The hard stuff. The forgotten stuff. The new stuff.

Handled.

Prospect Research

Stop the pre-call scramble.

2 hours → 10 minutes.

See what this looks like for sales →

Call Intelligence

Your calls are gold. Your notes are garbage.

Call ends, CRM updates. Zero typing required.

See what this looks like for sales →

Market Intelligence

Your battlecards are 6 months stale.

Auto-updated competitor profiles from G2 reviews, pricing pages, and product releases. Battlecards refresh when competitors move, not when you remember to update them.

Every competitor. Every week. Zero manual tracking.

See what this looks like for sales →

Content Production

One idea. Four formats. Zero AI smell.

Blog, Newsletter, Social, Images, Video, Data-driven whitepapers. Multiple skills, editorial modes, and copywriting principles create original copy you'd actually publish. Or engage cold email writing and copywriting skills to focus on conversion-focused copy.

8 hours → 40 minutes.

See what this looks like for marketing →

Design Without Designers

See it. Build it. Ship it. Same day.

Agency quote: weeks and $3K. Your time: one afternoon.

See what this looks like for marketing →

Legal Review

Know what to negotiate before the attorney bill.

15 minutes to know your position.

Two ways in.

Both doors open into the same system. The only difference is who builds it.

Done with you

I architect your signals, build your information and first-party data layers, and leave you a moat that compounds. The context layer comes first, then the workflows and agents that run on it. You own the repo forever.

Book a strategy call →

Build it yourself

The prepackaged methodology, skills, and Claude Code setup, ready to go out of the box for a DIY build.

Claude Code,
Fully Loaded.

53 skills13 agentsOne complete system

Built for non-coders.

Get Started
Who built this.

Built by an operator with 15+ years scaling $0 to $100M.

I've spent 8 months building this system. 10-12 hours a day. Every day. This isn't theory. It's what I actually use.

  • ├── 15 years running B2B GTM
  • ├── Two exits
  • ├── Founded a company, ran it for 5 years
  • ├── Operator in Residence at Primary Ventures
  • ├── Consultant for Seed/Series A companies
  • └── Running growth for an early-stage startup (using Claude Code)
See how I use it
STEEPWORKS

Video coming soon

Meet the System

Victor introduces STEEPWORKS and how it runs his GTM

It feels like someone gave me god powers and I'm telling it to get me a beer from the fridge.
Don't take my word for it.

Results. Fast.

I don't really have any questions. It's just been working. I've just been ripping in there doing stuff.

Nick Maffei

Head of RevOps, Great Question

5,900 calls analyzed in Week 1

Within the first week, I built a blog, loaded our acquisition context, and started building an SDR agent that evaluates 15 months of outbound data to write better copy.

RJ Canning

VP of GTM Strategy, Operations & Enablement, Virtuous

SDR agent built in Week 1

Trusted by operators at

Great QuestionSeries B · UX Research
VirtuousSeries C · Nonprofit CRM
ChiefUnicorn · Executive Network
GlovoPublic · Delivery
Production proof.

Not demos. This is what I actually use.

This Website

Vibe coded

zero coding knowledge

Side Projects

Wisdom Agent

Non-profit Knowledge Bot

Intelligence Feeds

Wider Net

Surface more signal

STEEPWORKS Weekly

One curated email per week. 7 AI agents scan hundreds of articles and debate which ones earn your attention.

One email per week. Unsubscribe anytime. No spam, ever.

Ready when you are

Make it yours.

The whole system. One purchase. You own it forever.

No pitch, just strategy.

Not ready for either? Get the AI for Operators newsletter. It’s one email a week.